Are there current incentives on new trucks?

Manufacturer incentives on new trucks change monthly and can include cash back, low-APR financing, or lease specials. Visit our Specials page for the latest Ford, Nissan, and Honda offers.

Can I order a new truck if you do not have the exact build?

Yes. If we do not have your ideal configuration in stock, our team can locate or order it. Call (256) 245-5000 to get started.

New Pickups

New Trucks for Sale in Sylacauga, AL

Explore new pickups at Serra 280, headlined by the Ford F-150 and Ranger at Tony Serra Ford, plus the Nissan Frontier and the Honda Ridgeline. Compare the latest towing, payload, and technology across brands and pair your build with current manufacturer incentives.

The latest capability and tech

New trucks bring the newest driver-assist technology, connectivity, and powertrain options — including hybrid and available advanced towing packages. Serra 280 lets you compare the newest Ford, Nissan, and Honda pickups without hopping between websites.

Stack the savings with incentives

New trucks are frequently eligible for manufacturer cash, special APR financing, or lease offers. Check our current specials before you buy to maximize your savings.

Frequently Asked Questions

Are there current incentives on new trucks?: Manufacturer incentives on new trucks change monthly and can include cash back, low-APR financing, or lease specials. Visit our Specials page for the latest Ford, Nissan, and Honda offers.
Can I order a new truck if you do not have the exact build?: Yes. If we do not have your ideal configuration in stock, our team can locate or order it. Call (256) 245-5000 to get started.

New Trucks in stock

View matching vehicles or call (256) 245-5000.